Hoopla

Noun

 * 1) a bustling to-do
 * 2) excited speech or noise, usually loud
 * 3) a carnival game in which the player attempts to throw hoops around pegs

Thesaurus
PR, ballyhoo, blurb, bright light, celebration, celebrity, common knowledge, conviviality, cry, currency, daylight, eclat, elation, exposure, exultation, fame, famousness, festivity, gaiety, glare, holiday-making, hue and cry, jollification, jollity, joviality, jubilance, jubilation, jubilee, larking, limelight, mafficking, maximum dissemination, merriment, merrymaking, notoriety, plug, press notice, public eye, public knowledge, public relations, public report, publicity, publicity story, publicness, puff, racketing, raucous happiness, reclame, rejoicing, report, reveling, revelment, revelry, revels, show of joy, skylarking, spotlight, triumph, whoopee, write-up